Now Offering Fractional Leadership Support For Founders & Franchisors

Black Flag Coaching Ltd
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Building Leadership & Operational Capability As Businesses Scale.

Building Leadership & Operational Capability As Businesses Scale.Building Leadership & Operational Capability As Businesses Scale.Building Leadership & Operational Capability As Businesses Scale.

For Founders, Franchisors, & Leadership Teams Navigating Growth, Complexity, & Transition. 

Schedule a Free discovery call
Existing clients- Book a session

Building Leadership & Operational Capability As Businesses Scale.

Building Leadership & Operational Capability As Businesses Scale.Building Leadership & Operational Capability As Businesses Scale.Building Leadership & Operational Capability As Businesses Scale.

For Founders, Franchisors, & Leadership Teams Navigating Growth, Complexity, & Transition. 

Schedule a Free discovery call
Existing clients- Book a session

What You’re Facing

Growth Is Exciting- But It's Rarely Simple

 As your business grows, complexity grows with it.


Decisions take longer. Accountability becomes less clear. 

Leadership capability does not always scale at the same pace as the business. 

The founder or senior team becomes more involved in areas they expected to step away from, not because of poor intent, but because the structure beneath them has not yet caught up.

In franchise and multi-site environments, this often shows up as variation in standards, inconsistent performance, tension across the system, and increasing pressure on central teams to fix what should be owned locally.

Growth has not gone wrong, but the way the business operates now needs to evolve.

Let’s turn your leadership challenges into strengths.

What You Really Want

 You want a business that can grow without everything depending on you.

Leadership capability exists beneath the founder or senior team. 

Decisions are made at the right level, with clarity and confidence. 

Standards are understood, performance is visible, and accountability is shared rather than escalated.

In franchise and larger organisations, alignment replaces friction. 

Culture is reinforced through structure, not enforced through effort. 

Growth becomes more predictable because the business has the capability to support it.

The aim is not speed for its own sake, but progress that holds as complexity increases.

Dare to scale differently? Let’s start the conversation.

Paths to Success, Tailored for You

Strengths-Driven Leadership Capability for Scalable Performance

Your greatest successes come from leaning into what you do best. Strengths-Based Coaching To Unlock Your Potential helps you and your team identify, understand, and leverage your unique strengths to maximize impact. Rather than focusing on fixing weaknesses, we use the CliftonStrengths methodology to enhance what already makes you great. 

Whether you’re a leader looking to improve your effectiveness or a team aiming to perform at its best, this coaching will help you work smarter, increase engagement, and create a thriving, strengths-based culture.

find out more
A description of my Franchise Growth Partnership package.

Franchise Network Growth Through Capability & Alignment

Empowering Franchise Leaders to Drive Performance is designed to strengthen the relationship between franchisors and franchisees by leveraging individual strengths. 

Through tailored coaching sessions, we focus on:​

  • Identifying and harnessing unique leadership strengths to enhance team dynamics.​ 
  • Facilitating open communication to align objectives and expectations.​ 
  • Ensuring brand consistency and exceptional customer experiences across all franchise locations.​

This approach fosters sustainable growth, robust relationships, and a thriving brand culture.

Find out more
“From life’s work to lasting value and freedom of choice.”

Business Wealth Builder

You’ve poured years into building your business. 

Now it’s time for the business to repay you, with freedom, value and choice.
In partnership with Jim Moore, this programme guides you from ‘what is’ to ‘what could be’ giving you financial clarity, operational freedom and a business that works beautifully with or without you.
Because when your life’s work becomes a lasting asset, true success doesn’t depend on you being there. 

Find Out more

Two-Step Reset for SME Growth

 When your business misses a forecast, you face a choice: patch things up and hope for the best, or use it as a catalyst for real, lasting change. My proven two-step process tackles both the leader’s mindset and the business’s strategic direction — so you fix the root causes, not just the symptoms. The result? A stronger leader, a sharper strategy, and a business ready to outperform future forecasts. 

Find out more
Whether someone’s joining or leaving your business, I help make the transition  more human.

Navigate Career Transitions with Confidence

    Career transitions are full of uncertainty, whether it’s stepping into something new or navigating an unexpected ending. 

My tailored coaching support helps individuals rebuild confidence, clarify their direction, and take purposeful next steps.
From strengths-based onboarding that sets new hires up for success, to compassionate offboarding that protects your brand and empowers your people, this approach turns change into momentum; for individuals and the business. 

find out more

Sell, Stay, or Step Back? True Success Is Having the Power

 Discover how to create profit, value, and freedom with the Business Wealth Builder Guide. 

Find out more

"Growth becomes sustainable when leadership capability catches up with ambition. That’s where clarity, structure, and strengths stop being ideas and start becoming assets."


Steve Barrett

 A professional profile photo of Steve Barrett. He has a confident and approachable expression.

Certifications and memberships

Gallup Certified Strengths Coach credential badge
International Coaching federation ACC credential badge
ICF membership badge
EMCC UK Membership badge
Global Code Of Ethics Supporters badge
ND360 Hub recognised provider badge

Working With Me Is Easy

Step 1

Schedule a call

Agree what matters and how to approach it

Agree what matters and how to approach it

 We begin with a practical, no-obligation conversation to understand where the business is today, what you are facing, and what needs to change for the next stage to work. 

This is not a sales call. 

It is a chance to test thinking, challenge assumptions, and decide whether the fit is right on both sides. 

schedule a call
Step 2

Agree what matters and how to approach it

Agree what matters and how to approach it

Agree what matters and how to approach it

If there is value in moving forward, we agree the priority outcomes, scope, and level of involvement required. 

This may involve strategic advisory support, fractional leadership, or targeted strengths-based work. 

The focus is always on building capability within the business rather than creating reliance on external support.

Step 3

Work alongside you to build capability

Agree what matters and how to approach it

Work alongside you to build capability

 The work is practical, structured, and grounded in the reality of the business. 

The aim is to strengthen leadership, decision-making, and execution so progress holds as complexity increases and responsibility can sit confidently beyond one person. 

Statistics

80% statistic

Of coaching clients reported increased self-confidence. (ICF, 2009)

70% statistic

Of coaching clients reported an improvement in work performance. (ICF, 2009)

7 x statistic

Return on investment from the money invested in coaching. (ICF, 2024)

6x statistic

People who have the opportunity to use their talents and strengths are 6x as likely to be engaged in their jobs. (Gallup)

12.5% statistic

Teams whose manager received strengths-based feedback have 12.5% greater productivity. (Gallup)

70% statistic

Managers account for 70% of the variance in team engagement. (Gallup)

The business you’re becoming starts here.

A focused conversation to understand where the business is today, what the next stage demands, and whether the right capability is in place to support it. 


Let’s Talk

Trusted By: City FM | ABM UK & I | Three UK | Popeyes Louisiana Chicken | NHS England | Tooth Club |

Trusted By: City FM | ABM UK & I | Three UK | Popeyes Louisiana Chicken | NHS England | Tooth Club |

Trusted By: City FM | ABM UK & I | Three UK | Popeyes Louisiana Chicken | NHS England | Tooth Club |

Trusted By: City FM | ABM UK & I | Three UK | Popeyes Louisiana Chicken | NHS England | Tooth Club |

Trusted By: City FM | ABM UK & I | Three UK | Popeyes Louisiana Chicken | NHS England | Tooth Club |

Trusted By: City FM | ABM UK & I | Three UK | Popeyes Louisiana Chicken | NHS England | Tooth Club |

Coaching in Action: A Real-Life Success Story

From Overwhelm to Clarity Through Strengths-Based Coaching

 Discover how coaching transformed Fiona Rayner’s career and personal life. In this powerful case study, Fiona shares her journey of navigating career growth, work-life balance, and self-confidence through strengths-based coaching. Learn how identifying and leveraging her strengths helped her find clarity, purpose, and a renewed sense of control over her future. 

Download PDF

What My Clients Say

A quote from a client testimonial

Linda Jones: Managing Director- Talk Direct (Leeds UK)

Lyndsey Corbin: Senior Manager, Commercial Capabilities- Heineken- (Dallas USA)

Lyndsey Corbin: Senior Manager, Commercial Capabilities- Heineken- (Dallas USA)

"Steve introduced me to CliftonStrengths coaching. This was at a time when the business was going through the most challenging time with the uncertainty of business decline and a potential early exit of the franchise business.

Steve coached and supported me to introduce a strengths based approach to my team during the most volatile period 

"Steve introduced me to CliftonStrengths coaching. This was at a time when the business was going through the most challenging time with the uncertainty of business decline and a potential early exit of the franchise business.

Steve coached and supported me to introduce a strengths based approach to my team during the most volatile period of our business. 

Through this coaching we all learnt so much about ourselves but more importantly of working with each other and how we can work even better as a team, even during most challenging of times. 

Through Steve’s coaching I was able to retain all of my team, and was able to support them in securing new positions as the business wound down.

I love Steve’s no nonsense, brave and bold coaching style. 

He helped me to draw on my strengths to become  more effective in my situational leadership. 

He has a wealth of leadership, business and change management experience, so he understands the challenges as he has faced them."

A quote from a client testimonial

Lyndsey Corbin: Senior Manager, Commercial Capabilities- Heineken- (Dallas USA)

Lyndsey Corbin: Senior Manager, Commercial Capabilities- Heineken- (Dallas USA)

Lyndsey Corbin: Senior Manager, Commercial Capabilities- Heineken- (Dallas USA)

"Steve is a brilliant coach with an innate ability to put his clients at ease.  His natural style and the space he creates in sessions for reflection, make it easy to explore and expand on complex topics that are playing on your mind and holding you back!  During my time with Steve, I got a much clearer sense of what's important to me and

"Steve is a brilliant coach with an innate ability to put his clients at ease.  His natural style and the space he creates in sessions for reflection, make it easy to explore and expand on complex topics that are playing on your mind and holding you back!  During my time with Steve, I got a much clearer sense of what's important to me and real clarity on what I want from my future and the steps to take to get there, both personally and professionally.  I came away from every session with a renewed sense of purpose.  I  highly recommend Steve's coaching to anyone who wants to take action and do the work to fulfil their potential!"

A quote from a client testimonial

Gabe Gomez: Entrepreneur/ Business Owner- (Degollado Mexico)

Lyndsey Corbin: Senior Manager, Commercial Capabilities- Heineken- (Dallas USA)

Gabe Gomez: Entrepreneur/ Business Owner- (Degollado Mexico)

 "Working with Steve has given me a whole new perspective on how I take on LIFE. 

I often brought up balance in our coaching sessions, particularly around running a business, being a father, and a husband.

 Steve not only coached me, but he also helped me understand my strengths. 

Understanding my strengths has been a HUGE game-changer for m

 "Working with Steve has given me a whole new perspective on how I take on LIFE. 

I often brought up balance in our coaching sessions, particularly around running a business, being a father, and a husband.

 Steve not only coached me, but he also helped me understand my strengths. 

Understanding my strengths has been a HUGE game-changer for me. 

When I face uncertainty, I often revisit everything I learned about my strengths. 

Sometimes, it's a matter of using my strengths to maximize, and other times, it's a matter of things to watch out for within my strengths.

 I feel much more at ease, whether making business decisions or balancing my time with my family. 

Partnering with Steve has helped me tremendously in making it all fit. 

I HIGHLY recommend Steve and I will continue to use his services going forward. "

Client Reviews

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